ShiftWear: Next-generation sneakers with animated designs on your smartphone

adidas by kolor's second collection will be released on March 1st

Y's releases collaboration shoes based on "CNRY"

Mihara Yasuhiro's new line "MYne" to release sneakers in December ahead of its debut

New Balance celebrates its 110th anniversary in 2016. The theme is "reinvention." The company is releasing a 2016 commemorative model.

Puma x mita sneakers releases collaboration sneakers featuring SBTG's original camo art

Adidas Originals = Pharrell Williams' new "Stan Smith" features "foot reflexology illustration" artwork!?

Your own figure in a Star Wars diorama! Campaign at Adidas Originals in Harajuku

Adidas releases two limited edition winter models of the Ultra Boost

Experience the world of New Balance's web magazine "BetaMag" in real life. Free live performance held in Shibuya

Adidas Consortium Celebrates 10th Anniversary with All-Grey Superstars Released in Limited Edition of 1,000 Pairs Worldwide

New colors of the Adidas Originals x Kanye West "Yeezy Boost 350" will be released worldwide on the 14th

Adidas Originals "Superstar" now available at DSMG, limited to 45 pairs worldwide

Andaz Tokyo to host a participatory event where participants can create one-of-a-kind moving art

New Balance's outdoor stadium opens in Harajuku for three weeks only

Nike unveils 2015 Nike Mag, a futuristic shoe inspired by "Back to the Future"