The fourth Enherb x Rilakkuma collaboration will feature herbal tea, honey, bath salts, and more

Limited-time Capybara Cafe opens in Daikanyama, selling cute cookies and collaborative goods

Kiki & Lala x Care Bears exhibition held at Shibuya Parco. Kiki & Lala Cafe also open for a limited time.

Masaru Suzuki's Moomin world. New textiles now available

Hello Kitty's 40th anniversary collaboration with SMAP. Sanrio characters are active in business.

MIKIMOTO and Hello Kitty collaboration items now available at Shinjuku Isetan

Akiko Yano to release new album in March, her first in five and a half years. Includes songs about Rilakkuma and Isetan.

The world of "Gurigura" appears at Matsuya Ginza. 50th anniversary exhibition held

Nike sneakers become Transformers: Decepticon models released

Ne-Net Nya collaborates with traditional Japanese crafts, including Nyakoma and Nyakokeshi dolls

Mikimoto x Hello Kitty debuts at colette

Moomin Premium Collection to commemorate the 100th anniversary of Tove Jansson's birth held at Ginza Mitsukoshi

Snoopy Island in Japan is born in the Ogasawara Islands. It's a hot topic online.

Lady Gaga-themed Hello Kitty doll sells for ¥2.26 million

Vintage Snoopy Featured at Shinjuku Isetan

Hello Kitty T-shirts with My Melody on them are here! NIGO's first Uniqlo collection unveiled