DIW releases the "World Timer" with a black case and blue dial based on the Sky-Dweller

Your customized model might be commercialized! Seiko 5 Sports launches global digital campaign that mixes watches and music

UNDONE, a custom watch brand that allows you to enjoy the aging process, releases a mechanical watch with a bronze case

Marni launches its first workshop where you can create your own original jewelry! Customize with 25 different charms

Lipton's Fruit in Tea specialty store opens! This year, tea-based popsicles are also available.

4 Recommended Customizations Using Starbucks' Coffee Jelly!

Customize your Valentine's Day with Starbucks' personalized drinks! Enjoy Valentine's Day even more!

Astier de Villatte will be holding the world's only mug customization event at Shinjuku Isetan again this year!

Beautiful People's limited-time shop opens at Shinjuku Isetan! Brand tag customization event also available

No Name's first customization event: Order your own white sneakers at Shinjuku Isetan

Tiffany & Co. launches engagement ring box engraving service

Tiffany launches engraving service for small leather goods! Create one-of-a-kind items

Tarajamon's pop-up opens at Nihonbashi Mitsukoshi. Embroidery service available with your choice of initials.

Tiffany launches on-the-spot engraving service for jewelry! Handwritten letters and illustrations drawn on a tablet are also available.

Yves Saint Laurent releases limited edition Rouge Pur Couture caps! Available in four snakeskin leather colors

Coach pops up at Shinjuku Isetan! Customize your favorite bag with exclusive designs