Hello Kitty T-shirts with My Melody on them are here! NIGO's first Uniqlo collection unveiled

Studio Yoggy develops its first maternity line. Designs that can be worn after giving birth.

Danish brand "By Malene Birger" opens first Japanese store across from Prada

Ayano Fukuoji's "Oui, Ayano Ruban" opens at Shinjuku Isetan for the first time

Daimaru Matsuzakaya Department Store designs official uniform for Japanese athletes at the Sochi Olympics

Peaches and Cream opens for a limited time at Laforet Harajuku

Zegna Sport x Maserati clothing collection launched. Techno material used.

Shop Snap, a website showcasing outfits by shop staff, has been launched. Immediate purchases are also possible.

O2O app "Smapo" expands to 33 stores including Sly, Moussy, and Egoist

Miuccia Prada wins British Fashion Awards. Kate Moss, Gwyneth Paltrow and others attend the awards ceremony.

Francfranc collaborates with blogger Momo to release warm snood and smartphone-compatible gloves

Moncler's leaders highlight strong brand presence ahead of IPO