Six companies participated in the METI Japan booth

CUTE
Meanwhile, Japanese shoe manufacturers were represented at the METI JAPAN booth in the Cosmopolitan Zone of Pavilion 7. Six companies participated this year: Regal, Tokyo-based Brother Bridge, which specializes in boots; Chaka, a Tokyo-based brand launched in 2013 with a genderless, ageless, and borderless concept; Johnny & Jessy, which allows you to change the uppers and soles of your shoes with a zipper; Sangacho Japan, which sells sneakers featuring the iconic hiragana "nyu" logo; and Yale+No.88, a launch project by Nagata, Kobe shoe manufacturer Timetable for overseas markets. Hiroshi Watanabe, a shoemaker who studied in Florence and now works for the semi-custom shoe brand "nabe," also gave a demonstration, along with a demo of CUTE, a scanner that measures foot size in 3D.

Hiroshi Watanabe

Text: Tatsuya Noda