THREE will open its first flagship store, THREE AOYAMA (3-12-13 Kita-Aoyama, Minato-ku, Tokyo) on October 3rd. A preview was held ahead of the opening.
The store will be located on the first and second floors of a newly constructed three-story building. The spatial design was handled by the architectural design firm MOUNT FUJI ARCHITECTS STUDIO, who also designed the entire building.
The first floor houses merchandise and a dining area. The shop space is simply designed in gray tones, reminiscent of THREE's packaging. The fixtures are made from materials used in cosmetics, such as coral. In addition to THREE cosmetics, the store will also carry lifestyle goods from Japanese brands, such as towels, dining tableware, bodgo loungewear, and tamaki niime scarves. A makeup table with a mirror and a sink are available for customers to try on cosmetics. Many seminars on life methods, such as the Moon Beauty course featuring beauty producer Kazuyo Makino, are also planned. Open from 8:30 AM to 8 PM (10 AM to 7 PM on Saturdays and holidays). Dining room REVIVE KITCHEN, partnering with Welcome, the developer of DEAN & DELUCA, offers a menu based on the concept of "dining at a table where you can eat three." Open from 7 AM, the restaurant offers a breakfast menu. Open until 9 PM (10 AM to 8 PM on Saturdays and holidays). The French-trained chef has created a Japanese-Western fusion menu featuring an abundance of domestically sourced vegetables and fruits, including granola, gluten-free pancakes, and salad bowls featuring tofu and hijiki seaweed. Cold-pressed juice, which is slowly compressed without heating, is also available for takeaway in plastic bottles. They offer a wide range of menus to suit everyone, whether you're into natural skin or not. Free Wi-Fi.

The second floor is the spa, RHYTHM SPA. It's open from 7:30am to 8pm (10am to 7pm on Saturdays and holidays). For the first two months after opening, they'll offer treatment menus for different times of day, such as head spa in the morning, body treatment in the afternoon, and facial in the evening. There are three rooms in total, two of which are dedicated to head spa, where you can receive treatments and steam packs in fully flat chairs. Men are also welcome.

Closed on the second and fourth Tuesdays of the month.