LONGCHAMP will release "Le Pliage(R) Madballs" (37,000 yen) in July, marking their 15th collaboration with designer Jeremy Scott.

The design was inspired by "Madballs," the bouncing rubber monster toys that were popular in the 1980s. This striking graphic has been printed on Longchamp's iconic "Le Pliage(R)" bag. This collaboration will be available in two versions for the first time in history.

"This season, many brands are incorporating character and comic motifs. We recommend carrying this as an item to break up a high-end outfit and add a laid-back touch," says Longchamp in their promotion. The bag will be available at Longchamp stores and their official online shop.