CHANEL has unveiled its Autumn-Winter 2026/27 Haute Couture collection. It marks the second Haute Couture collection for the House by Artistic Director Matthieu Blazy. Titled Gaby and the Beanstalk, the collection takes its inspiration from a copy of Les Fées, Contes des Contes discovered in Gabrielle Chanel’s library.
©CHANEL
Working alongside the artisans of the Haute Couture ateliers, Blazy imagined a wardrobe that tells stories. Yet this collection is far more than a fantasy. At its heart lies the life of Gabrielle Chanel herself, as well as the everyday adventures of women navigating the contemporary world.
With this collection, Matthieu Blazy invites us to think of clothing as something that can be read.
His ambition is to create garments that function like books—pieces that carry narratives rather than simply embody decoration or luxury. Haute Couture becomes a medium for memory, imagination, and personal mythology.
©CHANEL
Throughout the collection, references to fairy tales such as Jack and the Beanstalk and Goldilocks and the Three Bears emerge in subtle ways. Vines wrap around heels. Minaudières take the form of sleeping bears. Along rows of buttons, ducklings gradually transform into swans.
Rather than theatrical costumes, these details act as fragments of stories that are completed through the viewer’s imagination.
©CHANEL
Just as Gabrielle Chanel forged her own path through life, Blazy leaves space within each garment for its wearer to create and inhabit her own narrative.
One of the most striking aspects of the collection is its devotion to what remains unseen.
Hand-painted silk linings. Notes sewn inside jackets and dresses. Charms concealed in pockets. Tiny objects suspended from the chains that structure CHANEL jackets.
These details are not intended for spectators.
Instead, they form secret narratives known only to the person wearing the garment.
©CHANEL
Haute Couture has always been deeply personal. Unlike mass-produced clothing, it is created for a single body and often accompanies a singular life story. Rather than displaying luxury outwardly, Blazy places meaning within the garment itself.
©CHANEL
To carry a private world hidden inside one's clothing is perhaps the most intimate form of luxury that CHANEL proposes today.
Everyday fragments appear throughout the collection.
Handwritten notes. Charms. Small found objects. Motifs that seem gathered from daily life.
What initially appears accidental is gradually transformed into necklines, hems, embroidery, and jewellery. Behind this transformation lies an ethos of resourcefulness—repairing, preserving, and valuing what already exists.
Copyright ©CHANEL
Through sophisticated embroidery, layering, and appliqué techniques, ordinary elements are elevated into Haute Couture. The process echoes Gabrielle Chanel’s lifelong determination to challenge established conventions and redefine elegance on her own terms.
©CHANEL
This is not a collection about perfection.
Rather, it celebrates the creative potential that emerges when imperfections are embraced and transformed.
The salon itself was transformed into an enchanted landscape filled with poisonous flowers and climbing vines.
Yet within this fantastical setting, what stood out most was the relationship between clothing and the body.
©CHANEL
The precise construction of the tailleurs. The fluid movement of the flou silhouettes. The exceptional savoir-faire of the artisans of le19M, from galons and embroidery to millinery, shoemaking, and goldsmithing.
These techniques do not exist merely to create static beauty. They are designed for movement, life, and experience.
©CHANEL
Just as Gabrielle Chanel liberated women from restrictive forms of dress, Blazy seeks to reconnect Haute Couture with the realities of the contemporary body.
These are not garments created simply to be admired.
They are garments intended to be lived in.
At first glance, Gaby and the Beanstalk sounds like the title of a fantasy.
Yet the central figure is not the mythologized Gabrielle Chanel, but the woman who once declared: “I made my life myself.”
©CHANEL
From her beginnings in an orphanage to the creation of one of the world’s most influential fashion houses, Gabrielle Chanel’s own life may be the greatest story the House possesses.
Blazy has remarked that for CHANEL, Haute Couture is not merely about fairy tales, but about women, their realities, and their everyday adventures. That sentiment defines the collection.
Copyright;CHANEL
Rather than offering an escape into fantasy, the collection celebrates women who create and live their own stories in the real world.
Blazy begins a new chapter at CHANEL through the language of storytelling. Yet these stories do not reside solely within books. They live inside garments, in the movement of the body, and in the lived experiences of those who wear them.
©CHANEL
©CHANELWorking alongside the artisans of the Haute Couture ateliers, Blazy imagined a wardrobe that tells stories. Yet this collection is far more than a fantasy. At its heart lies the life of Gabrielle Chanel herself, as well as the everyday adventures of women navigating the contemporary world.
Can Clothes Tell Stories?
With this collection, Matthieu Blazy invites us to think of clothing as something that can be read.
His ambition is to create garments that function like books—pieces that carry narratives rather than simply embody decoration or luxury. Haute Couture becomes a medium for memory, imagination, and personal mythology.
©CHANELThroughout the collection, references to fairy tales such as Jack and the Beanstalk and Goldilocks and the Three Bears emerge in subtle ways. Vines wrap around heels. Minaudières take the form of sleeping bears. Along rows of buttons, ducklings gradually transform into swans.
Rather than theatrical costumes, these details act as fragments of stories that are completed through the viewer’s imagination.
©CHANELJust as Gabrielle Chanel forged her own path through life, Blazy leaves space within each garment for its wearer to create and inhabit her own narrative.
Hidden Stories for the Wearer Alone
One of the most striking aspects of the collection is its devotion to what remains unseen.
Hand-painted silk linings. Notes sewn inside jackets and dresses. Charms concealed in pockets. Tiny objects suspended from the chains that structure CHANEL jackets.
These details are not intended for spectators.
Instead, they form secret narratives known only to the person wearing the garment.
©CHANELHaute Couture has always been deeply personal. Unlike mass-produced clothing, it is created for a single body and often accompanies a singular life story. Rather than displaying luxury outwardly, Blazy places meaning within the garment itself.
©CHANELTo carry a private world hidden inside one's clothing is perhaps the most intimate form of luxury that CHANEL proposes today.
Transforming the Ordinary into Couture
Everyday fragments appear throughout the collection.
Handwritten notes. Charms. Small found objects. Motifs that seem gathered from daily life.
What initially appears accidental is gradually transformed into necklines, hems, embroidery, and jewellery. Behind this transformation lies an ethos of resourcefulness—repairing, preserving, and valuing what already exists.
Copyright ©CHANELThrough sophisticated embroidery, layering, and appliqué techniques, ordinary elements are elevated into Haute Couture. The process echoes Gabrielle Chanel’s lifelong determination to challenge established conventions and redefine elegance on her own terms.
©CHANELThis is not a collection about perfection.
Rather, it celebrates the creative potential that emerges when imperfections are embraced and transformed.
The Art of Liberation Through Cut
The salon itself was transformed into an enchanted landscape filled with poisonous flowers and climbing vines.
Yet within this fantastical setting, what stood out most was the relationship between clothing and the body.
©CHANELThe precise construction of the tailleurs. The fluid movement of the flou silhouettes. The exceptional savoir-faire of the artisans of le19M, from galons and embroidery to millinery, shoemaking, and goldsmithing.
These techniques do not exist merely to create static beauty. They are designed for movement, life, and experience.
©CHANELJust as Gabrielle Chanel liberated women from restrictive forms of dress, Blazy seeks to reconnect Haute Couture with the realities of the contemporary body.
These are not garments created simply to be admired.
They are garments intended to be lived in.
Not a Fairy Tale, but an Everyday Adventure
At first glance, Gaby and the Beanstalk sounds like the title of a fantasy.
Yet the central figure is not the mythologized Gabrielle Chanel, but the woman who once declared: “I made my life myself.”
©CHANELFrom her beginnings in an orphanage to the creation of one of the world’s most influential fashion houses, Gabrielle Chanel’s own life may be the greatest story the House possesses.
Blazy has remarked that for CHANEL, Haute Couture is not merely about fairy tales, but about women, their realities, and their everyday adventures. That sentiment defines the collection.
Copyright;CHANELRather than offering an escape into fantasy, the collection celebrates women who create and live their own stories in the real world.
Blazy begins a new chapter at CHANEL through the language of storytelling. Yet these stories do not reside solely within books. They live inside garments, in the movement of the body, and in the lived experiences of those who wear them.
©CHANEL
![Our Fashion Story [vol.29_ GIVENCHY x The World of Black and Red]](https://wrqc9vvfhu8e.global.ssl.fastly.net/api/image/crop/533x712/images/upload/2026/02/54655e7db4d4e2b2b09a7eca261254d9.jpg)
