From October 21st to 23rd, Alexander Wang will be running a campaign where customers who purchase a T-shirt or jeans at the Alexander Wang Aoyama store will receive a free custom painting service.

Models Taylor Hill, Julia Nobis, Moore and others were seen wearing items backstage at the 17SS collection show and in street snaps, with phrases such as "#WANGOVER" (a play on the word "HANGOVER") and "Wang Squad" (WANG and his friends) painted on them using an airbrush. This time, an airbrush artist will paint a phrase of the customer's choice (in Roman letters only) on the spot for free on any T-shirt or jeans purchased at the Aoyama store during the campaign period.