BPQC, the private brand of Isetan Mitsukoshi, will be opening a pop-up shop for a limited time from January 17th to 23rd at Urban Closet/Promotion on the 2nd floor of the main building of Isetan Shinjuku.

"Side-Tuck Maxi Dress" (¥22,680 including tax) *Pre-order item
The pop-up shop will feature a "showrooming" space where customers can try on new Spring 2018 items as they like. If they find something they like, they can order it through the online store (http://www.bpqc.jp/), a new initiative.

In addition, during the event, if you register as an online MI Card member in advance and spend ¥10,800 or more on pre-order items, you will receive 1,000 points. In addition to pre-order items, there will also be a wide selection of in-store items. Some items are limited in stock, so be sure to check them out early.